Writing Fees: How To Develop A High-Income Strategy

Writing Fees: How To Develop A High-Income Strategy

Over the past month, we’ve had many students asking about pricing their writing. Writing fees are an on-going challenge for many writers. Are you charging too much? Too little?

Please be aware that there are no “standard” fees. Also, be aware that clients fib. (It’s called negotiating. :-))

Be aware too, that there are writers, and then there are writers. In other words, an experienced writer can and will charge much more than a writer who’s just starting out.

Getting the writing fees you want isn’t about the money

New writers, and some established writers who should know better, make statements like: “my clients won’t pay more.” You’re right. They won’t, and there are many reasons for that which you can’t control. However, your confidence, or lack of it, is the paramount reason your clients won’t pay more.

Let’s say that you’re a new writer, with less than a couple of years of writing experience. You have no mailing list of clients with whom you’ve worked. You need to make money, so you worry about writing fees.

That worry hamstrings you. The result? No confidence, and you’ll get much less money overall than you’re probably worth.

Let’s look at a strategy which will, over time, ensure that you’re making as much money as you want to make. The benefit? You can spend more time relaxing, and enjoying your life. You’re a freelance writer for the freedom it gives you, when all’s said and done.

1. Start with a baseline fee: it’s your line in the sand

How much is your time worth? Decide. Then work out how long a typical copywriting project, blog post, ebook, and website takes you.

Let’s say it takes you an hour to write a competently researched, 600-word blog post. You decide your time is worth $100 an hour. That’s your baseline fee for that kind of project.

Stick to it. If you have the fortitude to stick to it, you will get it.

2. Think about your IDEAL client (get one, and then get more)

You’ve just worked with a wonderful client. You enjoyed working with the client, and decide that he’s pretty much your ideal client.

Make a list of what you liked: the client’s industry or profession, the brief, the fee… whatever it is, write it down.

All you need to do is get more clients just like him. Make it your mission to do precisely that. Start by asking the client to give you the contact details of any of his contacts who might be able to use you.

3. Set goals: set your fees lower, when your aim is experience

Experience is everything. Your experience adds to your confidence. Every successful project in an area gives you more confidence. Before too long, clients will gravitate to you because of your experience.

Let’s say you want to break into a new area. You’re enrolled in our Copywriting Mastery program, and you’re looking for clients. You can say to a client: “Although I’m a new copywriter, I’d usually charge $n for this kind of project. However, I’m eager to get clients in the financial services (or whatever) sector. So, in exchange for a testimonial, I’m happy to complete your project for $n.”

Tip: beware however, of making a habit of setting low fees.

4. Over-deliver, always, and you’ll form long and healthy relationships with your clients

Tell yourself this, and believe it: my client’s success is all-important to me.

Believe that about every client. You’re a freelance writer: your business depends on goodwill. Be proactive in looking after your clients. Take the initiative. If you can see that something needs doing, and you can do it, do it.

Let’s say that you look at a client’s About page. You think it’s much too sales-orientated. Rewrite the page. For free. Your client can use your content, or not.

Get into the habit of putting clients’ needs before your own. They want a quick turnaround on a project? Do it.

When you put clients first, you’ll form long-lasting relationships. Clients will remember you, and they’ll hire you again.

And they’ll be more than happy to pay you your writing fees.

Copywriting Mastery 2016: Build a Six-figure Copywriting Business

Copywriting Mastery 2016: Build a Six-figure Copywriting Business

Copywriting is highly lucrative. Word for word, you’ll make more money as a  copywriter than you will with other kinds of writing.

Could YOU become a copywriter? I’ve often said that if you can write an email message which gets a response, you can write copy. Yes, YOU.

We’ve updated Copywriting Mastery for 2016. It remains the most powerfully effective, and easiest, copywriting course ever.

Of course, you receive personal guidance from me. Join us. :-)

, on Twitter: @angee, and find Angela on Pinterest, too.

Earn while you learn, with Angela’s Writing Classes..

Write More: 5 Tips For Becoming A Productive Writer

Write More: 5 Tips For Becoming A Productive Writer

My students get tired of hearing me say: “write more.” Very few writers write as much as they can, and as they should. If you’re experiencing challenges with your writing, ask yourself whether you’re writing enough.

Could you:

If you could do more of these things, what kind of an effect would that have? Would you increase your income? Get better clients?

Although we’re living in a golden age for writers — we have many more opportunities today than writers have ever had — we need to be active, and proactive, to take advantage of all those opportunities.

I try to be a productive writer, but when I review my own processes, I know I could be more productive. For me, that means more time focused on writing, and a little less time chatting on the phone, and browsing news websites.

A tip: keep a time log for a few days. You may be shocked, as I was, at the many minutes spent in useless activities.

My students find these tips useful. I hope that you do too.

1. Do your goals inspire you? Scrap any goals which don’t

We’re almost in the final third of 2015. Spend ten minutes thinking about your progress this year. How many goals have you achieved, or surpassed?

Your goals must excite you. If you’ve created “should” goals, that is, goals you think you should achieve, but don’t care about, scrap them.

Perhaps you’re struggling in a dying industry. Several ex-journalists have joined Team Up because they’ve seen their income drop year by year. When something isn’t working, do something else.

Look around. Your writing skills are valuable. It’s hard to leave your comfort zone, but take a step or two out of it. You’ll be amazed at how easily you can make the switch into more profitable forms of writing.

2. Brainstorm solutions to your writing challenges

You’re your own best coach. You use brainstorming to help you to write. Brainstorming is also useful for finding solutions to challenges. One “mommy blogger” discovered that she was more productive when she collaborated with another blogger, and hired a personal assistant.

3. Separate writing from editing: this instantly increases your productivity

Without a doubt, this is the number one reason we aren’t as productive as we could be.

Writing and editing are two very different mind states. Over time, you’ll be able to tell where your head is at. For example, yesterday morning, I found that I was stubbornly in an “editing” mind state. I had a mile of projects due, and allowed myself to panic. My “I’ll never get all this done” panic eclipsed my creativity.

Luckily, I had a couple of projects to edit, so I gave in. I stopped trying to force creativity, and edited the projects.

My lesson learned — stop overbooking myself.

When it’s time to write, relax. Let yourself write. Writing is discovery; it’s not typing. Accept what you write, when you write it. Fix it tomorrow. Write a project through to completion. Then edit.

To be in a “writing” mind state, you need to be relaxed, both mentally and physically. Have fun — it makes you more creative.

4. Visualize success: see it, be it

Before you start a project, imagine it completed. See yourself writing, in your mind’s eye. I try to do this with every project, but I tend to forget.

When I remember to visualize, and see projects successfully completed, I write more.

5. Protect your time: use “NO!” more often

If you don’t protect your writing time, you’ll find that others’ demands crowd it out. Don’t explain why you can’t do whatever it is that’s asked of you. Just say “no”, calmly.

Over time, your family and friends will realize that writing is important to you, and they’ll protect your time for you. Be willing to stand up for yourself until that happy day arrives.

Instant Author, and Instant Ebooks — a complete self-publishing system

Instant Author, and Instant Ebooks -- a complete self-publishing system

If you find it a challenge to sell more ebooks, we solve the problem in our new program. You have everything you need to not only publish easily, but publish regularly. Regular publication is the key to selling more and more ebooks.

Write more, publish more, and publish more easily with Instant Author.

, on Twitter: @angee, and find Angela on Pinterest, too.

Earn while you learn, with Angela’s Writing Classes..

Ebook Publishing: Avoid Your Single Biggest Mistake

Ebook Publishing: Avoid Your Single Biggest Mistake
Light your fire…

Want to avoid the biggest mistake in ebook publishing? Complete your ebooks. Publish them.

You start writing an ebook, and stop. You tell yourself you’ll get back to it “tomorrow”. Of course, you never get back to it, and weeks, sometimes years of work, is wasted. Part-completed ebooks clutter up your hard drive.

You’ve not only wasted time, you’ve damaged your self-confidence. I see this often with Team Up students. They’re writing an ebook, and tell me that they’ve got a couple of ebooks they haven’t finished.

Why don’t they finish their ebooks?

Sometimes it’s because they don’t have a cheer squad. As I said in Writing and Publishing Your Book: Finish It!:

Many writers live in an unsupportive environment, and it’s a challenge. When someone says: “Why bother writing, you know you’ll never make real money at it” you may be able to stand up for yourself at the time, but that drop of poison has lingering effects.

With Team Up, they finally have someone to support them. I’m beyond thrilled when they not only finish their ebooks, but are shocked when they see that their “failures” sell. Writers are rarely good judges of the quality of their writing.

In Writing and Publishing Your Book: Finish It!, I gave you three tips to help you to complete your ebooks:

  • Written more than 80%? start editing;
  • Copy-type 500 words;
  • “200 reasons this book will fail”…

Please read the article for more on those tips. I published the article a year ago, and I’ve worked with many more writers since, so let’s look at tips to help you to publish more.

How to publish MORE

Today, self-publishing is HOT. Kindle Unlimited, in its latest incarnation, is a real boon for writers, for many reasons. The biggest reason it’s a boon is that the more your readers read, the more you get paid. Happy days. :-) Of course, that means that you need to prod yourself into publishing more.

1. Find your false starts, and analyze them

New authors stumble with self-publishing. They begin with high hopes, and stop writing. This start-stop process can go on for years.

That’s perfectly fine. If you’ve stopped writing several times, relax. Sooner or later, you’ll have a breakthrough. You’ll keep writing, and will become a professional, as soon as you’re ready.

If you’ve got uncompleted ebooks on your hard drive, analyze them. Use the tips above to kickstart them. Join Team Up, if you’re not sure how to reframe these ebooks, and build your confidence in them.

2. Use what you have (see Instant Author for more on this)

Often, authors just don’t see what they have. Go through your archives. If you’ve published magazine articles, and have the rights, you can turn them into ebooks.

What about your blog? You can turn some of that material into ebooks too. Instant Author may show you that you have a treasure trove of material you could publish.

3. Develop a publishing schedule now, to make money in 2016

Make a list of ebooks you’d like to publish over the next 12 months. Write it down. Merely writing a schedule will inspire you to consider the amazing possibilities you have to write and publish.

4. Go slow, to avoid overwhelm: be satisfied with daily writing (no matter how few the words you produce)

I know it’s a challenge to write and publish ebooks. That challenge is minimized when you write every day.

Yes, every day. If you can only manage 50 words in one day, that’s fine. Be satisfied with a single sentence daily, if that’s all you can do. Over time, writing sneaks up on you, and you’ll write more.

Why daily? Because daily writing trains your brain. I write every day, of course, and I’ve done it for many more years than I care to think about. I learned that I can write more, and write more easily — but only if I write every day. So I do it. Because it’s easier.

5. Get support from a writing buddy or three

If your loved ones make unkind comments about your writing, you need support. Today, support is everywhere. There are many writers’ groups online.

Join a group where the focus is on writing, rather than on socializing, or on critiquing.

If you do join a critique group, ensure that it’s a group which focuses on helping you to brainstorm, and write. New authors aren’t ready for harsh and clumsy critiques from their peers. And established authors know better than to hunt for “free” critiques. They hire professional editors to help them to make their ebooks better.

You’ll get most benefit from a writing buddy who’s merely an accountability partner. You share writing goals with your buddy, and you cheer each other on to success.

Serial Fiction Bonanza: Get Readers, Get Fans — Make A Solid Income From Your Fiction FAST

Serial Fiction Bonanza: Get Readers, Get Fans — Make A Solid Income From Your Fiction FAST

Serial fiction has been around since the days of Charles Dickens. Self-publishing authors love it. Discover how to write serials in our new four week class. Coaching is included — you’re not writing alone.

By the end of the program, you’ll have published several episodes of your serial fiction. You’ll also be steadily marketing, while you’re writing and publishing.

Join us: you’ll have a lot of fun, and you’ll boost your fiction writing career.

, on Twitter: @angee, and find Angela on Pinterest, too.

Earn while you learn, with Angela’s Writing Classes..

Copywriting And Genre Fiction: 2 HOT Programs Closing

Copywriting And Genre Fiction: 2 HOT Programs Closing

Two more bestselling programs are closing over the next week. We’re launching new programs before 2016, and can’t promote everything.

These programs will close for good on August 28, so you receive a very special offering on each of them.

7 Days to Copywriting Success: From Newbie to Pro (closing August 28)

I work with writers every day. Most want to make more money, but aren’t sure how. They’re tapping their fingers to the bone. They’re working much hard than they need to work.

Whatever you’re making now, you could be making more. Copywriters earn from $250 to $300 an hour upwards. As with any specialized occupation, copywriting takes time and energy to learn.

No one starts out knowing how to write copy. However, as I’m fond of saying, if you can write an email message which gets a response, you can make money as a copywriter.

Learn more.

Write and Sell Commercial Fiction FAST (closing August 28)

Fiction outsells nonfiction 6 to 1 on the Kindle Store. The hottest selling fiction of all — 69% of the 50,000 bestselling books on Amazon — is genre fiction.

In this program, you’ll discover everything you need to know about genre fiction, so that you can join the top-selling authors on Amazon.

Discover how find the hottest sellers, how to analyze them to see why they sell, and how to write your own hot-selling genre fiction.

Learn more.

Enjoy. :-)

We’re rapidly closing in on the final quarter of 2015 — where has the year gone? If you want to take your writing into another area, or boost your results in 2016, now’s the time to prepare.

As always, both programs come with coaching, so you’re getting amazing offerings.

, on Twitter: @angee, and find Angela on Pinterest, too.

Earn while you learn, with Angela’s Writing Classes..

Kindle Unlimited: Write A Novel, Or Short Stories?

Kindle Unlimited: Write A Novel, Or Short Stories?

Over the past days, Kindle Unlimited authors have been wearing BIG, big grins. So, of course, authors have questions. The big one: “In light of pages read, should I write a novel, or short stories?”

This question is important to authors who are considering doing NaNoWriMo this year; NaNoWriMo is only a couple of months away.

Write a novel, or write short stories?

Let’s look at NaNoWriMo first. As I said in Write a Novel in a Month: 5 Tips for Making NaNoWriMo Worth the Effort:

…writing takes energy. Time really is money, for a writer. If you’re making $100 per hour, you’re investing $3,100 in NaNoWriMo. Is that a wise investment for you, at this time?

Only you know the answer to that. You know how much income you need to make. NaNoWriMo has many benefits, not the least of which is that it pushes you to move out of your comfort zone. Indeed that may be the single best reason to enter NaNoWriMo. Very few writers write anywhere near their potential.

The difference between a short story, and a novel

Many of my novels (bless them) start out as short stories. If I find that I keep adding interesting characters, and want to continue writing about these characters, I need to rethink the short story, and face the face that it’s a novel. So that’s the primary difference between a short story, and a novel; more characters.

Saying that “a novel has more people in it” isn’t especially useful however. A better answer might be: “the main character is on a journey of change. Over the course of the novel, his worldview changes.” Or you could say: “A novel explores a theme deeply, usually through a character, or characters.”

I’m currently reading Hilary Mantel’s A Place of Greater Safety, in which she explores the theme of the French Revolution through three of its major players.

I can’t resist sharing a tiny snippet from this wonderful novel, which offers lots more entertainment than you’d expect:

“This made him uneasy. He feared, in his secret heart, that one day in company the baby would sit up and speak; that it would engage his eyes, appraise him, and say, ‘You prick.’”

Your definitions of a short story, and a novel, are up to you. You get to decide. We’re not literary critics — we’re authors.

Trust your instincts.

Start writing: if you keep writing, you’re writing a novel

I’ve been guiding many authors via the Team Up program as they write their first novels. Convincing them that they can trust themselves is a challenge. Once they discover that they have a creative self, which knows, my work is done.

Yesterday, in Writing For Money: 4 Secrets, I said:

Keep writing: set a daily word count, and KEEP PRODUCING

You’ve written an ebook. Keep writing. Set yourself a daily word count, and produce. Every day. You may not produce as much because you’re editing the book you’ve just completed. That’s OK.

Planning and thinking about writing isn’t writing. Outlining and researching isn’t writing.

Only writing is writing, and only your writing will tell you whether you’re writing a short story, or a novel.

The biggest mistake I see all writers making — both fiction and nonfiction writers, is that they don’t write enough. Keep a journal. Write. Let your writing be what it wants to be.

Over time, you’ll start to trust yourself. You will know that even on your worst day you can write, and that your writing will take you where you want to go.

Novel going nowhere? Guess what, it’s a short story (or stories)

A short story can grow up to be a novel. :-)

A novel can shrink, too — if it’s a short story, novella, or collection of stories, so be it.

Today, you’re in charge. You have complete control of your career. No editor from a major publishing house can tell you, after months of work: “It’s not coming together. Maybe you could try something else?”

I was writing happily along on my current novel this morning. I planned three more scenes. Suddenly I realized that I was gilding the lily. The novel was done. I wrote a final scene, and called it good. Tomorrow, I’ll start a new novel.

Yes, the novel is a few thousand words shorter than I expected it would be, but so what? Today, you get to decide what you’re writing.

In summary: write what you like. Let your writing tell you what it is. Just write. Kindle Unlimited is a real boon for authors. All that matters is how many pages your readers read. Make your fiction, at whatever length, worth reading.

Kindle Short Fiction Domination: Today’s Blueprint For Writing Success And Income (4-week class)

Short Fiction Domination

Want to write short fiction and build a successful career? For the first time in decades, it’s possible to write short stories and make a great income. Each week, for four weeks, you receive a new lesson, in PDF format, via a download link sent to your email inbox.

As we move through the class, you’re not only writing your own short stories, you’re also discovering the Kindle short fiction BLUEPRINT… What to publish, and when, so that your Amazon income steadily increases. Join us. :-)

, on Twitter: @angee, and find Angela on Pinterest, too.

Earn while you learn, with Angela’s Writing Classes..

Writing For Money: 4 Secrets

Writing For Money: 4 Secrets

You’re writing for money. For many writers, it’s money for jam. They’d write anyway, for their own amusement. They feel as if they’re getting away with something… Making money should be hard work, right?

This mindset of “I write because I love it, and I can’t believe people pay me for this” is dangerous. Before you know it, you’re snowed under with work because you don’t charge appropriately, and you start to hate what you used to love.

Remember the parable of the talents. In the parable, a talent is a measure of money. You’ve been given a talent: an ability to communicate. Most people can’t use words as well as you do. Use your talent. Invest in your talent — and it will grow.

Let’s look at four secrets which will help your talents (pun intended) to grow.

1. Writing is a job: keep regular hours

What did you write today? (See daily word count, below.) Always be writing. Writing is a 24 hour a day gig. Writers are either writing, thinking about writing, or dreaming about writing.

Whenever a writer tells me that “I can’t make money writing” I ask him what he wrote today.

The answer’s very revealing. Just like a baker or bricklayer, you need to create.

2. Keep writing: set a daily word count, and KEEP PRODUCING

You’ve written an ebook. Keep writing. Set yourself a daily word count, and produce. Every day. You may not produce as much because you’re editing the book you’ve just completed. That’s OK.

Just keep counting your words — every single day. You’re growing your talents: you can’t sell what you don’t produce.

3. Market yourself, and your writing: not only does it make you a better writer, it’s the only way to make a great income

Hate marketing? Many writers do. Do it anyway.

Consider that marketing is writing too. You can market your writing services and ebooks by content marketing (writing) or via advertising (writing ads.)

It’s all writing. If you’re in the “I can’t market my writing” camp, stop thinking of marketing as marketing. Think of it as writing instead. 😉

4. Specialize: use a blog to promote your specialty

What’s your specialty? In my copywriting practice, I specialize in writing about tech, and for heavy equipment manufacturers. In fiction, I specialize in writing romance and mysteries.

Specialists in any field are always paid more.

Most writers stumble over a specialty. They write about a topic, then they write more, and before they know it, they become known for writing in a field.

You can develop a specialty cold-bloodedly. Want to take holidays in amazing locations? Become a travel writer, without leaving town. Write about where you live, or the nearest tourist destination to where you live. Before you know it, you’ll be comped to travel.

Use your talent: make it grow

The only way to grow your talents (yep, punning again) is to use them. And if there’s one single secret to writing, it’s… writing.

Ebook Dominance: sell more copies of your ebooks, every day

Ebook Dominance: Market and SELL Your Ebooks In Just 15 Minutes A Day

Discover the marketing secrets of bestselling authors — you can market in minutes, from the comfort of your sofa…

How would you feel if your sales doubled, then tripled — and then YOU hit the Kindle hot sellers’ lists?

Ebook Dominance helps you to turbocharge your marketing, and sell more ebooks today.

, on Twitter: @angee, and find Angela on Pinterest, too.

Earn while you learn, with Angela’s Writing Classes..