As you may know, I’m a big fan of Kindle Unlimited (KU). As far as I can tell, it’s good for authors, despite the panic.

Here’s an interesting post on Ink, Bits & Pixels:

“The rise of Kindle Unlimited is going to directly boost author income , and if Nielsen’s consumer surveys are accurate then that growth will not come at the expense of the overall book market. Consumers who subscribe to an ebook subscription service spend more per month than non-subscribers, and so far there has been no sign that getting a subscription encourages a reader to buy less.”

Confused about KU? We cover ebook marketing strategies on Ebook Dominance: Market and SELL Your Ebooks In Just 15 Minutes A Day. Kindle Unlimited is a useful marketing tool; use it wisely.

, on Twitter: @angee, and find Angela on Pinterest, too.

How to profit from your writing: online store.

Increase Your Freelance Writing Income: 2 Tips

Increase Your Freelance Writing Income: 2 Tips

If you’re looking for more freelance writing work, you’ll be pleased to know that the jobs are out there. Today, 93% of companies are doing some form of content marketing: that means lots of gigs.

Judging by this study of freelancers however, many freelancers aren’t doing too well:

“The median income for all respondents is $10,001–$20,000. A little over 19 percent of respondents made more than $50,000 last year, including about five percent who earned six figures.”

From 3 Freelancing Trends Marketers Need to Know About:

“When only looking at full-time freelancers, median income jumps up one interval, to between $20,001 and $30,000. Both ranges are well below the average U.S. salary (about $47,000) and the average salary for writers and editors (about $67,000).”

Ouch. If you’re stuck in your freelancing career, and aren’t making the income you’d like to make, let’s look at a couple of tips which will help.

1. Assess the marketplace, and yourself

When I coach freelancers who want to make more money, they have several challenges:

  • They’re not aware of what to write to be paid well;
  • They’re not aware of how much to charge;
  • They don’t have a plan for making a great income;
  • They don’t have a strategy to get better clients…

Most importantly: they don’t value their writing. Listen up. If you don’t value what you do, no one else will, either.

Do you have any of the above challenges?

Here’s the solution. When you don’t know something… ASK.

Fill in the gaps in your knowledge of how freelance writing works — ASK

Do you know any successful freelancers? Chances are that you don’t. A freelancer who’s charging $25 an hour finds it unbelievable that other freelancers (who may or may not be better writers than the $25 writer) make $250 an hour.

ASK. Find people to ask. The answers are out there. A freelancer who’s making a six-figure income isn’t all that different from you. He just knows more.

You can ask people directly — pick up the phone. Or you can ask on social media networks. Ask! :-)

2. DO IT: make yourself more attractive to quality clients

Once you know how freelance writing works, it’s up to you to make yourself attractive to the people who hire you. Inevitably, this means that you need to fill in the gaps in your knowledge. Get coaching. Take courses.

Practice your writing. Blog. Yes, blog… Not only does your blog act as your writing sample, it’s a chance to practice your skills painlessly.

Take marketing seriously: help your clients to find you

We’ve discussed one-page websites.

Create a one-pager for every writing service that you offer. Next, create a social media marketing plan to promote your one-pager, and put it into action.

Get PAID to promote yourself: find trade magazines

Most industries and professions have trade magazines.

In the 30 years in which I wrote for magazines, I made every article I wrote do double duty. Not only did I get paid for the article, the article also acted as publicity for my writing services. I parlayed articles into more articles, writing gigs, and books.

Researching articles for a trade mags paid off too. You’ll find that if you interview people at three companies for an article, at least one company is good for a gig or two.

Trade magazines tend to welcome writers. Make them work for you.

In a nutshell: HUSTLE!

Today, you have unlimited opportunities to get wonderful freelance gigs. They’re out there, mostly unadvertised. Be determined, and hustle. You’ll surprise yourself. :-)

Achieve the professional writing career YOU want with Team Up

Team Up Writing Coaching

Never have there been so many writing opportunities. We writers are very spoiled. You can achieve almost any writing goal you care to set. However, that doesn’t mean that it’s easy. You need to create a strategy to achieve your goal, and a plan. Team Up’s been helping writers to achieve their goals for several years.

Today, YOU can begin to build a great writing career too. Write with Angela — Team Up is fun. :-)

, on Twitter: @angee, and find Angela on Pinterest, too.

How to profit from your writing: online store.

Team Up Writing Coaching: You Asked, We Delivered

Team Up Writing Coaching: You Asked, We Delivered

As the world of writing becomes ever more complex, writers look to save time with writing coaching. Coaching can mean the difference between a four or five figure income, and a six figure income. Team Up has been our most popular coaching program for several years — especially since it’s only available a couple of times a year.

You asked for it… Team Up writing coaching on demand

Team Up has always been open-ended: your coaching ends when you’ve achieved the goal you set at the beginning of your program. This is why we hesitated to make it part of the coaching courses we offer. Indeed, the Team Up offering earlier this year was meant to be the final Team Up ever.

Since then, we’ve had so many requests, “When’s the next Team Up?!”, that we caved. Your wish; our command. Team Up is now now available on demand.

Achieve any writing goal you set with Team Up

Want to do something with your writing and not sure how? Enroll in Team Up. Tell us what your goal is, and we’ll write with you, as  you achieve it.

One proviso: if I have no personal experience in the area of writing you’re working in — such as writing screenplays and plays for example — I can’t coach you. My apologies.

Please Contact me via the Team Up page and ask, if you’re not sure whether we can help you to achieve a goal. (There’s a form at the bottom of the page.)

As a rule of thumb, if I blog about it, I can help you. :-)

Achieve the professional writing career YOU want with Team Up

Team Up Writing Coaching

Never have there been so many writing opportunities. We writers are very spoiled. You can achieve almost any writing goal you care to set. However, that doesn’t mean that it’s easy. You need to create a strategy to achieve your goal, and a plan. Team Up’s been helping writers to achieve their goals for several years.

Today, YOU can begin to build a great writing career too. Write with Angela — Team Up is fun. :-)

, on Twitter: @angee, and find Angela on Pinterest, too.

How to profit from your writing: online store.

Kindle Publishing Panic: Keep Your Readers Reading

Kindle Publishing Panic: Keep Your Readers Reading

I LOVE Kindle publishing. And not only because I can write what I want, when I want, and get paid. It’s also because it’s hugely entertaining. There’s always some panic or other going on.

It’s amazing. The tearing-of-the-hair, the shrieks of outrage and predictions of disaster for authors that Amazon’s new KDP Select “payment for pages read” terms have caused…

The drama’s pointless.

Here’s why:

  • Amazon is a huge global business. A business’s primary goal is to stay in business. Its secondary goal is to turn a profit, some day, some way — otherwise it just won’t stay in business;
  • No one forces you to enroll your ebooks in KDP Select/ Kindle Unlimited. It’s up to you. Enroll, don’t enroll… No punishment either way. Just like Amazon, YOU are in business. Choose pricing that works for you. We talked about the 4Ps of marketing your ebooks here;
  • Subscription services work, but companies need to tinker with them to make money. Viz Scribd’s booting of romance novels from its service. So expect more tinkering from Amazon.

Wait and see what happens. If you don’t like it, leave KDP Select

A voice of sanity, Katherine Hayton’s worked out what the new terms are likely to mean for her business.:

“Therefore ‘Found, near water’ would net me $2.11 in royalties, and ‘Skeletal’ would net me $2.59.

“That’s a vast improvement on the $1.33-$1.35-ish I’ve been receiving lately.”

No one knows how the new terms will affect them, yet.

Wait and see. You can always opt out of KDP Select. I put many of my own ebooks into KDP Select; I still think it’s a good decision.

Payment for pages read? It’s a good thing. You want readers to read. The only authors who’ll suffer in KDP Select are people who were trying to game the system. That’s never wise.

Love your readers. Write for them, always

If you do that, you don’t need to worry about Amazon, or anything else. Today, you have huge power. You can literally publish your ebooks at a click of your mouse.

Write the best way you know how. Strive to constantly improve. Most importantly — HAVE FUN. If you’re not having fun, your readers won’t either.

A final tip: be aware that as an author, you’re no judge of your writing, while you’re writing. I’ve been doing final edits on a novel. I worried while I was writing it. Reading it, as a reader might (even though that’s impossible), I found myself caught up in the story. I wondered why I’d worried…

Stop worrying. Keep writing. :-)

Ebook Dominance: sell more copies of your ebooks, every day

Ebook Dominance: Market and SELL Your Ebooks In Just 15 Minutes A Day

Discover the marketing secrets of bestselling authors — you can market in minutes, from the comfort of your sofa…

How would you feel if your sales doubled, then tripled — and then YOU hit the Kindle hot sellers’ lists?

Ebook Dominance helps you to turbocharge your marketing, and sell more ebooks today.

, on Twitter: @angee, and find Angela on Pinterest, too.

How to profit from your writing: online store.

3 Vital Tips: Prepare For Ebook Marketing

prepareebookmarketing

You’re considering marketing an ebook, or you’re already ebook marketing. Today, you must market your ebooks to make sales. Stop wincing. It’s not painful, I promise — you’ll grow to enjoy it, because of what you learn. You’ll realize that you’re writing better ebooks, and are selling more of them.

Authors ask me whether they need a blog, a Facebook page, and how often they should tweet. All good questions. However, if you’re just starting out, those questions may not be the right ones.

You need to prepare, before you do anything at all. Not only will the right preparations help you to sell more copies of your ebooks, they’ll also help you when you’re writing future ebooks.

Vital: your preparations, and the feedback you get from readers help you to write ebooks which sell.

Prepare for ebook marketing, before you do anything at all

As with all marketing the “4Ps” of the marketing mix — product, price, promotion and place (distribution) — matter when you’re promoting your ebooks. If your marketing isn’t working, go back to these basics, and you’ll find a way to fix it.

Here’s an example. A student found that her novel wasn’t selling. She was crushed. She’d had so much positive feedback. Beta readers loved the story.

We thought about product, price, promotion and place. Then we rewrote the description, and put the novel into the New Adult category. The heroine was 30, but had little life experience, for various reasons. We deleted the ebook’s current keywords, and added new ones. Result? Sales and a happy author. :-)

1. Discover your readers: how do they think?

Where do your readers hang out? Nonfiction authors occasionally get lucky. For example, if they’re writing in a huge category like weight loss diets, they’ve got endless groups on Facebook, and Web forums they can join, to subtly promote their ebooks.

Fiction authors can find groups catering to their genre on the Web, on sites like Goodreads (be careful there), as well as on public and private groups devoted to their genre.

Here’s why these groups are so wonderful, and it’s not for the reason you’re thinking. Yes, you can promote your ebooks in your signature in groups, but more importantly, you can learn how your readers think. You’ll discover what they like, and what they don’t.

Not only does knowing your readers help you in your promotions, it also helps you when writing new ebooks.

2. Learn more about your readers: check magazines and bestselling books

Go to magazines.com and read the headlines of magazines you think your readers might read. This is useful for both nonfiction and fiction authors. If you’re writing fiction, you’ll get ideas for plotting.

I love reading reviews on Amazon too; both reviews for bestsellers, and other ebooks. That’s another wonderful way to learn more about what your readers do, and don’t, like. Make notes.

3. Create a readers’ mailing list, NOW

Do it. Now. Right away, not tomorrow. Today, hundreds of thousands of ebooks pour into Amazon. It’s very hard to stand out from the crowd. I use aweber for my lists; I’ve been using them for over a decade. There are other mailing list providers; MailChimp seems to be popular with authors.

Without a readers’ list, you’re wasting your marketing efforts. Not only are you losing opportunities for feedback, so that you understand readers better, you’re also losing sales.

So there you have it. Three painless ways to prepare to market your ebooks. Knowledge is power.

Finally, consider this. You may know that E.L. James wrote the initial material, which she later turned into 50 Shades, as fan fiction.

Do you think that her ebooks would have found such huge success if she hadn’t learn so much about her readers from writing fan fiction? She understands her readers. You can too.

Great feedback on Ebook Dominance: thank you :-)

I’m so pleased the new program is helping you— ebook marketing can be HUGE fun. You can do a lot in 15 minutes a day:-)

Ebook Dominance: sell more copies of your ebooks, every day

Ebook Dominance: Market and SELL Your Ebooks In Just 15 Minutes A Day

Discover the marketing secrets of bestselling authors — you can market in minutes, from the comfort of your sofa…

How would you feel if your sales doubled, then tripled — and then YOU hit the Kindle hot sellers’ lists?

Ebook Dominance helps you to turbocharge your marketing, and sell more ebooks today.

, on Twitter: @angee, and find Angela on Pinterest, too.

How to profit from your writing: online store.

How To Sell More Copies Of Every Ebook You Publish

How To Sell More Copies Of Every Ebook You Publish

Marketing ebooks can be challenging. Where and how do you market? How much marketing? What about pricing?

So many questions.

Some authors give up — they feel marketing’s too hard.

Others do market their ebooks, but they market like it’s 2011. That won’t work today. We talked about the myth of traffic. These authors spend a lot of time marketing, but they don’t get results.

Successful ebook marketing in minutes

When I’m talking to students, they say that “marketing takes too much time…”

Today no one has time, and you need much less time than you think. You can get your marketing done in just 15 minutes a day. Think about it: that’s 75 minutes over five days. If you’re an over-achiever, it’s 105 minutes over seven days.

Today, you MUST market if you want to sell

All ebook publishers are well aware of the huge wave of ebooks published each and every month. If you want to sell more copies of your ebooks, you need to develop an ebook marketing strategy.

Market BEFORE, and while you write your ebooks

As soon as possible, start thinking at least two or three ebooks ahead. Start marketing those ebooks. Bestselling ebook authors plan their ebooks — they know what they’re writing over the next 12 months.

Not only do they know, they start promoting while they’re writing those ebooks. By the time they upload an ebook, they’ve got readers who are waiting for the new release.

Ebook Dominance: develop ebook marketing mastery

You’ve asked for it, and it’s ready. I created Ebook Dominance: Market and SELL Your Ebooks In Just 15 Minutes A Day for both new and established ebook authors.

If you’re not marketing at all, it’s for you.

If you want to streamline your marketing because it’s taking you too much time, it’s for you.

And if you’re flat out of marketing ideas, it’s really for you. :-)

Whether you write fiction, or nonfiction, you’ll start making more sales, and getting more subscribers to your readers’ list. Most of all, you’ll stop struggling, and will have fun with it.

Ebook Dominance: sell more copies of your ebooks, every day

Ebook Dominance: Market and SELL Your Ebooks In Just 15 Minutes A Day

Discover the marketing secrets of bestselling authors — you can market in minutes, from the comfort of your sofa…

How would you feel if your sales doubled, then tripled — and then YOU hit the Kindle hot sellers’ lists?

Ebook Dominance helps you to turbocharge your marketing, and sell more ebooks today.

, on Twitter: @angee, and find Angela on Pinterest, too.

How to profit from your writing: online store.