Writing Services: Why Aren’t You Blogging for Your Clients?

Bloggirl

Over the past several weeks, I’ve been helping coaching students to organize their writing plans for 2012.

Here’s what struck me: while most included blogging in their plans, NO ONE planned to blog for clients.

And yet…

Blogging for clients is stupidly simple. It can take less than half an hour a day, and garner you $1400 a month. What’s not to like about that? (We’re talking about ONE client here — you can blog for as many clients as you choose.)

Here’s a magic word for you: RETAINER

Please remember that word.

In the late 1990s I was writing business books for Prentice Hall, and my only clients were those clients who were on retainer. This provided a solid basis for my writing business. I didn’t have to worry about marketing. The clients paid every month, like clockwork.

As a freelancer, your aim should always be to have as many clients on retainer as you can. It simplifies things. You know how much you’ll have coming in each month, and you can make plans.

Your blogging clients are always on contract — on retainer, in other words. A contract can be for three months, or for much longer.

I adore my coaching students, so I sent them a very special offering for “Blogging Ace: Make Six Figures in Nine Months by Doing What You Love”, which helps you to blog for business.

If you’re offering writing services, and you’re not offering business blogging, you’re missing a good and reliable source of income.

Blog for Big Companies, and Make a Six-Figure Income

bloggingaceOpt

If you’re looking for writing gigs, you’ll have seen that many businesses advertise for bloggers. Unfortunately, the businesses which advertise are all doing so because they’re looking for cheap content.

You can do much better.

You can find clients who don’t advertise, but who pay well for blogging. Did you know that experienced professional bloggers charge their clients a minimum of $1000 per month, per blog? Consider that if a blogger’s working for 20 clients, that’s $20,000 a month.

You can blog for businesses too, if you’re prepared. Discover how, with Blogging Ace: Make Six Figures in Nine Months by Doing What You Love.

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Love Your Competitors: You Can’t Survive Without Them (Ezine)

Fabfreelance

This week in Fab Freelance Writing Ezine, we talk about why you should LOVE your competition.

Here’s an excerpt from the Editorial:

Love your competitors — they’re the key to a great income, because they grow your market

Writers tend to get bent out of shape about their competitors. This is silly. In reality, you have NO competition. (See this week’s article, scroll down to read it.)

Your competitors benefit you hugely, you can’t do without them. For one thing, they grow the market for your words.

My family’s background is in farming. I love animals and farming, almost as much as I love writing. So understanding markets comes as second nature to me. Size matters. It’s impossible to survive on your own, in farming as in writing.

For example, consider the huge new market that Amazon’s creating with its Kindle. That market is in its infancy. As more writers make more money (Joe Konrath made $100,000 from Amazon alone in just three weeks), more writers jump on board.

When more writers jump on board, it means that there’s more for buyers to buy. More choices lead to excitement, and more purchases. There’s a snowball effect.

Read more in the ezine, it’s out tomorrow.

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Freelance Writing Lessons From Walt Disney

Waltdisney

“All our dreams can come true, if we have the courage to pursue them” — Walt Disney.

Here we are at the start of another writing week. Let’s make it a wonderful one, with some help from Walt Disney.

I love this Walt Disney infographic on this blog post, Conversations with Walt Disney | IQ Matrix Blog:

“Walt Disney was one of those extraordinary individuals whose imagination has literally transformed the world. He created a cartoon character mouse, called him Mickey Mouse and turned him into an instant celebrity over night. This one cartoon character soon turned Walt’s business into one of the most powerful and influential entertainment companies on the planet.”

You can download a free PDF of the infographic. Allow Walt Disney to motivate and guide you this week.

Has Walt Disney inspired you? How? Share in the Comments.

I’ll start. Here’s how Walt Disney inspired me…

Around 20 years ago I was in the doldrums. I had a novel which wasn’t going anywhere; I was well and truly blocked. (I had to learn how to avoid writing blocks.)

Someone gave me some motivational tapes. I no longer have them, indeed, I can’t even remember who the speaker was, other than that he’d spent some time working for Walt Disney.

Here’s what I do remember: use mind maps (actually a mind map wall), and the “four Cs” of making your dreams come true (they’re on the infographic): Curiosity, Confidence, Courage and Constancy.

The mind maps eliminated my writing block, and have eliminated them from my life. The “four Cs” keep me moving toward my dreams.

You Can Make MORE Money Writing Than You Can At Any Day Job

Ebookformula

Tired of struggling? Here’s some inspiration for you… An ebook called “Fat Loss 4 Idiots” made 21 million dollars in 2009. Last year, Amanda Hocking wrote several short ebooks, and made 2 million dollars. Publishing has changed. You’re in charge, if you want to be.

Can you profitably write and sell ebooks? The self-publishing frenzy says that you can. However, you need to know what you’re doing, so that you’re as sure as you can be that your new ebook will SELL before you start writing it.

It took me five years of writing and selling information products before I stumbled over the formula I’ve been using ever since.

Now I’m sharing the formula with you. Once you start the right way, ensuring that you have readers who are ready and eager to BUY before you start writing, it’s easy to make sales.

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iBooks Author Insanity: Avoid the App, or Be Owned

I was SO excited when Apple released iBooks Author. I love Apple — or at least I DID love Apple. I’m disgusted now.

What the — ??!!

Apparently the iBook Author’s EULA (End User License Agreement) is a real doozy. Ed Bott calls it “Apple’s mind-bogglingly greedy and evil license agreement”, and he’s right. If you write ebooks, read his article.

Yesterday, when the app launched, I added “Download iBooks Author” to my To Do list. I’ve removed it. Why on earth would any sane author want to have anything to do with this outrage?

As Sascha Segan says in this article, iBooks Author: You Work For Apple Now | News & Opinion | PCMag.com:

“Apple owns the creative process of anyone who uses the tool. If you’re looking to create an iBook, you’ve just given Apple total distribution control over your work. That’s as good as partial ownership.”

The mind boggles…

Hello Kindle. :-) As I said in this blog post yesterday, “The big lure of the Kindle platform, especially for novelists, is that each book helps to sell your other books. Apple doesn’t as yet have that environment. Time will tell whether Apple intends to devote time and money to creating such an environment.”

I hope this insanity isn’t a sign of things to come at Apple. Steve Jobs has only been gone a few months. The lunatics have taken over.

Tired of struggling? Here’s some inspiration for you… An ebook called “Fat Loss 4 Idiots” made 21 million dollars in 2009. Last year, Amanda Hocking wrote several short ebooks, and made 2 million dollars. Publishing has changed. You’re in charge, if you want to be.

Discover self-publishing success with Write AND Sell Your Ebooks With Angela’s No-Fail Ebook Sales Formula.

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Writing Life: 5 Ways to Tell if You’re a Real Writer

Writing

Wondering if you’re a “real” writer?

Some common writers’ traits are anti-social.

William Faulkner said:

The writer’s only responsibility is to his art. He will be completely ruthless if he is a good one. He has a dream. It anguishes him so much that he can’t get rid of it. He has no peace until then. Everything goes by the board: honor, pride, decency, security, happiness, all, to get the book written. If a writer has to rob his mother, he will not hesitate; the “Ode on a Grecian Urn” is worth any number of old ladies.

Here’s how to tell if you’re a real writer…

1. Your Attention Is Always Divided

No matter where you are, or what you’re doing, part of your consciousness is always on your writing.

You’ve been accused of being absent-minded, or a “dreamer”, more than once.

2. Everything’s a Story to You

The best day of your life, and the worst, have something in common: you wonder how you’ll use those experiences in your writing.

You pay careful attention to conflicts in your life, because you know you’ll use those conflicts in your writing, sooner or later.

When disaster strikes, you’re wondering if you can get an article, or maybe even a book, out of it.

3. You Feel Great when Your Writing’s Going Well

A great writing session energizes you and makes you happy.

If you’ve had a horrible writing session, you’re depressed.

Although you may hate writing at times, you’re happier when you write.

4. You Both Love and Resent Other Writers

You adore your writing heroes. You resent them too. You spend a lot of time wondering why you can’t write like _______ (your favorite writer.)

5. Many of Your Greatest Friends Have Been Dead for Years

You look on your writing heroes as friends. Some of them have been dead for years.

I adore PG Wodehouse, Charles Dickens, Georgette Heyer, and Anthony Trollope. They’re alive to me. They’ll always be my friends.

What about you? Share your thoughts on what it means to be a real writer in the comments.

Blog for Big Companies, and Make a Six-Figure Income

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If you’re looking for writing gigs, you’ll have seen that many businesses advertise for bloggers. Unfortunately, the businesses which advertise are all doing so because they’re looking for cheap content.

You can do much better.

You can find clients who don’t advertise, but who pay well for blogging. Did you know that experienced professional bloggers charge their clients a minimum of $1000 per month, per blog? Consider that if a blogger’s working for 20 clients, that’s $20,000 a month.

You can blog for businesses too, if you’re prepared. Discover how, with Blogging Ace: Make Six Figures in Nine Months by Doing What You Love.

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Ebook Questions: What to Write? What Sells?

Ebooks

The release of my Ebook Sales Formula has generated questions, lots of questions. :-)

The two most common questions have been: “How do I get started writing my book?” and “What sells?”.

I’ve answered the first question in this post, Write a Book: 4 Easy Ways to Start Your Book TODAY | Write a Book: Just Write A Book Blog:

“Write 20 Titles
This is your chance to be as outrageous as you choose. You can make your titles funny, mysterious, sad — anything but plain vanilla.

Can’t think of anything?

Go to Amazon.com, and click around. If you want to write nonfiction, look at the top nonfiction bestsellers. Similarly, look at the fiction bestsellers if you’re writing a novel.”

They’re my favorite ways to start writing.

As for question #2, “What sells?”, the easiest way to find out is to go to the source, Amazon. Here’s Amazon’s Bestsellers in Kindle Ebooks.

You can also check out the top sellers in a particular category, or in a genre, if you’re writing fiction.

Make writing a book easy on yourself

There isn’t much to writing a book. You just sit down and get started. Then you sit down every day, and write some more, until one day you finish.

I beg you, don’t over-think this.

Over the years, I’ve realized that when it comes to writing at book length, you need to make it as easy as possible on yourself. This means writing whatever stirs you. If your writing bores you, it will bore readers.

Yes, do write what you want to write, but be sensible… you’ve also got to write what people want to read, with pleasure. The best advice is always to write what you’d like to read.

When you’re writing fiction, you’re writing to entertain people. Think about your favorite books and movies. What do you LOVE about them? Remember the feeling, and use that feeling to guide your writing.

If you’re writing nonfiction, write about something you know, or something you’d like to know.

Over the years, I’ve sometimes taken money to write books which I didn’t want to write. It’s madness, because if you can’t please yourself, you won’t please readers.

Make today the day you start your book – there’ll never be a better day. :-)

You Can Make MORE Money Writing Than You Can At Any Day Job

Ebookformula

Tired of struggling? Here’s some inspiration for you… An ebook called “Fat Loss 4 Idiots” made 21 million dollars in 2009. Last year, Amanda Hocking wrote several short ebooks, and made 2 million dollars. Publishing has changed. You’re in charge, if you want to be.

Can you profitably write and sell ebooks? The self-publishing frenzy says that you can. However, you need to know what you’re doing, so that you’re as sure as you can be that your new ebook will SELL before you start writing it.

It took me five years of writing and selling information products before I stumbled over the formula I’ve been using ever since.

Now I’m sharing the formula with you. Once you start the right way, ensuring that you have readers who are ready and eager to BUY before you start writing, it’s easy to make sales.

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Stop Thinking: 3 Simple Steps to Writing Anything You Choose

Think
Are you thinking too much?

When my sons were tiny, I said that I’d have “Go and wash your hands!” as my epitaph. These days I spend a lot of time coaching writers, so I’m choosing: “You’re over-thinking this” as my new epitaph.

Chances are that you’re thinking way too much, and not writing enough.

Writing is simple. If you can talk, you can write. And once something’s written you’ve made a start, and then you can write it better.

Let’s look at at 3 simple steps to writing ANYTHING.

Whenever you stop writing, and stare into space and think, just repeat the 3 steps.

Here they are.

1. Describe it

Describe the writing task you’re doing. For example:

* “I’m writing an article about dog training for the owners of a new puppy. I’ll talk about dogs as pack animals, and how the dog learns via body language and vocal tone. I’ll include three tips.”

* “I’m writing a book on weight loss for new moms. While the goal’s to help moms to lose weight, my primary aim is to help a new mom to feel great, healthy and confident. This is important because…”

See what we did in the two examples above? We CLARIFIED the task. Now the task’s no longer intimidating. Your task description may be as short as a sentence, or it may be 250 words — or even longer.

When I coach freelance writers, I ask them to describe a project they’ve been hired to write — always. However, it’s just as vital to describe a project you’re writing for yourself.

ALWAYS DESCRIBE THE TASK BEFORE YOU START WRITING. (Yes, I’m shouting. And yes, I feel better now. Thank you.)

Most over-thinking arises from simple confusion. The writer has no clear idea of what he’s supposed to be doing, so he spins his wheels.

2. Brainstorm it

Now you know what you’re doing it’s time to have fun, and brainstorm.

I like to brainstorm against a clock; you can brainstorm any way to choose.

When brainstorming, just write down whatever comes to mind. What you write can be anything, and it doesn’t need to make sense — don’t judge, while you brainstorm.

If you don’t know a topic well, do a little research before you brainstorm. However, make notes while you research, and set a time limit.

I keep all my brainstorms in a folder. Once a month, I go through the folder and review my brainstorms. I often come up with fresh ideas when I do that.

3. Pick something, and outline the writing task

You’ve done your brainstorming. Your next step is to choose something from your brainstorming session, and outline your project — just create a simple list of what you might cover.

Then, you can start writing.

If you get stuck at any stage, just go through the process again — describe it, brainstorm it, and pick something from your brainstorming session.

Here’s what the above process boils down to: you’re thinking on the page, not in your head.

Years ago, around six years into my 30-plus year writing career, I hit a block. I finally got sick of myself, and created this acronym: DDT — Do, Don’t Think. That’s stood me in good stead over the years. It may be useful for you, too.

You can write anything — as long as you don’t over-think it.

Get The Dream Writing Jobs You Want, At Top Rates…

writingjobs

Writing jobs are everywhere. If you want to make $5 for writing 500 words, you can get these jobs all day long. No searching necessary. These gigs are plentiful because the Web’s built on words. If you can string a few words together, you can make money.

I’ve got nothing against these jobs. Sadly however, there are two major challenges with these kinds of gigs: you’ll burn out, and they’re a dead end…

You can write less than you’re writing now, and get paid much more. Get the dream writing jobs you want, at top rates.

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The Kindle Gold Rush and How to Take Advantage of It (Ezine)

Fabfreelance

In this week’s issue of Fab Freelance Writing Ezine our theme is: the Kindle gold rush, and how you can take advantage of it.

Here’s an excerpt from the Editorial:

If you read the many forums dedicated to Kindle publishing, you soon understand that the Kindle has spurred a revolution in publishing.

Many writers are making money, and since tablet computers are selling by the millions every month, we all need to factor the Kindle (and other ereaders, of course) into our business plans, going forward.

So, how can YOU can advantage of the Kindle platform?

Start by choosing what you want to write.

Choose whether you want to write fiction, or nonfiction — and write

When you write fiction (short stories and novels) you’re entertaining readers. When you write nonfiction, you’re informing them.

Your first decision, if you want to write for the Kindle, is to decide WHAT you want to write, whether it’s fiction or nonfiction. FYI, fiction outsells nonfiction by a factor of 6 to 1.

I’ve decide to focus on fiction. I’m planning and writing two series of novels, one suspense series, and the other an historical series.

Will the novels succeed? I’ve no idea. However, I’m enjoying the process hugely, and since Kindle publication is still in its infancy, and more and more tablet computers are selling each month, the risk is minimal.

My publication plans extend over the next four years. I’ll be sharing some of my adventures with you this year, and I encourage you to explore Kindle publication too.

My latest writing guide, The Ebook Sales Formula, will help you. At the time of writing, it’s in prelaunch, so I encourage you to check it out. It will ensure that you write, AND sell your ebooks with a winning strategy.

Make your own decision, and start writing.

Next, consider developing some Kindle-centric writing services — every Kindle author needs help, and you can provide it.

Read the rest in tomorrow’s issue.

Of course, make sure you’re a subscriber.

Kindle Publishing Is Hot: Want to generate cash from your kitchen table and quit your day job?

kindlepubdvd

Others are making money from Kindle publishing. The lucky few are making millions. Some are making great money — and that money increases each month.

What about you?

Imagine generating cash from your kitchen table. You can let Amazon do all the heavy lifting. Amazon’s got a proven publishing system, after all — discover Fast and Easy Kindle Publisher: Turn Free Stuff Into Kindle Cash, and discover four different ways to turn free stuff into Kindle cash.

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Self-Publishing: How to Write a Book in Your Spare Time

Time

You want to write a book, but you have no time. Me neither. I’m so busy doing so many things, that if I waited until I had plenty of time I’d never get started on a book.

It’s always been that way for me, and maybe for you, too.

Over the past 30 years, I’ve solved the “no time” challenge in various ways.

When my three sons were tiny, I stayed up late. I started writing when they went to bed, and kept writing until 1 AM, sometimes until 3 AM.

Time passed. The kids grew. I got up at 4 AM, and wrote until it was time to make breakfast.

The kids are long gone, but these days I have other things which would ensure that I don’t have time to write a book if I allowed it.

The solution? I make my current book the first thing I write each day. Then I snatch another hour or so in odd moments throughout the day. I also write in bed, before I go to sleep.

Got 20 minutes a day?

When I’m coaching students who want to write a book, I start them off slowly. I ask them to devote just ten minutes a day to their book.

Everyone can find ten minutes a day.

You can:

* Write in your car, before you go in to work;

* Write while watching TV;

* Write while you’re on hold on the phone;

* Write during boring meetings (everyone will think you’re taking notes);

* Dictate for ten minutes while you’re waiting for your kids…

Ten minutes a day isn’t a big deal. Everyone can find ten minutes a day.

Once the students are writing for ten minutes a day, I ask them to find another ten minutes… and they do.

In 20 minutes, I can write 500 words, which is around two pages. Maybe you can only write a page in 20 minutes — or 100 words. It doesn’t matter. Here’s what counts: you’re developing the writing habit.

That habit will stand you in good stead over the years.

Once you’ve got the writing habit, you won’t be able to stop yourself writing. It will fit seamlessly into your life. I write every day — and that includes Christmas Day. I can’t remember a day when I haven’t written over the past few years.

20 minutes a day keeps you “in” your book

20 minutes a day may not sound like much. It does one important thing. It keeps you in your book — connected to it.

You’ll find yourself brainstorming while you’re driving, or mowing the lawn. I get most of my best ideas in the shower.

You’ve been thinking about your book, so once you sit down at your desk, or on the sofa, you just start writing. You don’t procrastinate.

Many of my students who’ve become full-time writers have told me that they got more writing done when they were working, and could only find 20 minutes a day. When you have lots of time, you’ll waste lots of time, researching, or browsing the Web.

If you only have 20 minutes, those minutes have a way of expanding, because you find yourself “writing” when you’re doing other things. When you get to your computer, your fingers fly, because you know exactly what you want to write.

You CAN write a book in your spare time. Get started today.

Subscribe to Sell Your Writing Online NOW (SYWON) – it’s a complete training in making money online

Want to make money online? You can, with Sell Your Writing Online NOW (SYWON) training.
Join me, and develop your own home-based business, writing and making money on the Web.

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Write and Get Paid: How to Keep the Money Rolling In

Office

You write, and you get paid. Simple, yes?

Unfortunately, that’s sometimes not the case. You write, you send an invoice, and then you wait… and wait…

I’ve had several questions this week about getting paid for your writing, so it’s time to revisit the topic.

I gave you some good tips in this blog post, Freelance cash flow: getting paid what you’re owed | Angela Booth’s Fab Freelance Writing Blog: Make Money Writing, saying that you need to have policies in place:

“Whether you write full time, or hope to write full time, the payment for your writing is what puts food on the table. So you need to have policies in place to ensure that you get paid on time.”

Payment up front, and complete payment on delivery

Your first policy needs to be: payment up front, and complete payment on delivery.

Yes, you ask for an up-front payment. Here’s why.

Usually, your prospective client knows more about you, than you know about him. He knows you via your website, via a recommendation — whatever. He knows that you write for money. It’s what you do, just like bakers bake and plumbers fix your plumbing.

You, on the other hand, with a new client, have no idea who he is. (It’s always a good idea to do a Google search on the company.) You don’t know whether the company’s solvent, and even if the company’s rolling in cash, you don’t know how eager they are to part with it.

Years ago, an editor had the nerve to tell me: “But we’re a six billion dollar company, OF COURSE you’ll get paid!” Huh — that six billion dollar company had blithely owed me $1800 for four months. Since the editor was disbursing the cash, I had no confidence I’d ever get paid, so I turned (politely) nasty. It didn’t help that on the day I spoke to him, I’d just had dental surgery and was in considerable pain — how much the company was worth was immaterial, and I told him so.

Therefore, with a new client — get some money up-front. Always, no exceptions.

On your invoice, you need to add, in red, so that it’s clearly visible: “Payment is due on invoice. All rights remain with me until payment in full, at which time copyright devolves to you.”

“On invoice” means precisely that. If you haven’t been paid seven days after you send the invoice, send a polite reminder. Send another reminder seven days after that. And if you haven’t been paid in 21 days, call your contact, reminding him that the copyright is yours, until you’re paid.

When you’re working with clients you’ve worked with previously, if they’ve paid on time, they get more leeway. Unless it’s a huge project, you don’t need money up-front, you can invoice at the end of the project, or if the project’s likely to go on for months, you can invoice monthly. However, you need to stay on top of it, so that your invoices are paid on time.

As a freelancer, keeping the money rolling in is a matter of attitude. Set your policies, and stick to them.

Become a freelance copywriter: it’s the most fun career in the world

Want to become a copywriter? Download your free copywriting report now. In “Copywriting Confidential: How To Become A Freelance Copywriter 2011″ top copywriter Angela Booth helps you to get started.

Copywriters are essentially business writers, and are some of the most highly paid writers in the world. You can start and run a copywriting business entirely from home, setting your own hours — in just seven days.

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Create the perfect writing business: become an ebook entrepreneur

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Stop trading hours for money. You can remove the blocks on your income with my ebook-creators package. You discover my secrets, developing over years of writing and selling information products.

Ebooks and other information products are HOT. If you can write, you're golden. Get started creating your ebook empire today.