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You can, when you discover the secrets of writing blurbs (book descriptions) which sell.
You can rescue books which aren't selling, and have confidence that your new books will have the best chance to find their audience.
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When you write in series, you're giving yourself more chances to sell with every novel you write.
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Why write serial fiction?
Everyone's busy today. A serial is by its nature, faster to write, and publish, than a novel.
It's a quicker read too, and many readers appreciate this. While a reader may hesitate before committing hours to a novel, he can read an episode of your serial in minutes.
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