Want to build your platform as a novelist? I’ve had several questions about this, and it’s interesting to me too, because I’m writing a series of novels.
How do you build your platform as a novelist, if you’re starting from scratch: you have no readers, no one interested in you…
Here’s one way.
I love blogging as a shortcut to building platform — you can tell, can’t you? 🙂
So here’s what I intend doing when I start building my platform as a novelist, later this year.
I’ll BLOG a serial novel, purely as a promotional strategy. I’ll be writing my other novels for the Kindle, but my promotional novel will be blog-only, until it’s done. Then I’ll edit and revise it, and will publish that on the Kindle too.
As I skip around the Web, I’ve noticed writers doing this. No idea whether it’s working for them, but it seems like a great idea to me, so why not?
It may work. I posted Seven Figure Deal for “On the Island” Ebook Bestseller Author on my writing blog, talking about Tracey Garvis Graves — here’s her blog. Did blogging contribute to building her platform? I’m sure it helped. (Writing a great book helped more of course; nothing can help a bad book.)
There are two things to remember when you consider building your platform as a novelist:
1. Amazon is composed of BUYERS;
2. Once someone buys something from you, it’s EASY for them to buy more.
The big benefit of blogging for novelists is that Amazon has a nifty RSS feature on your Author page. If you add your feed URL, it means that your blog posts are automatically shown on your author page.
Many authors who blog aren’t aware of this, sadly, and they miss a great opportunity to get loyal readers and sell more books. In a nutshell, they’re missing an opportunity to build their platform.
If you’re a novelist, are you blogging? Please share in the Comments.
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