Is writing short ebooks a strategy for you?
If you’re an energetic writer, and publish regularly, you’re building your catalog on Amazon, so that each book helps you to sell the others. Regular publishing means that you hit Amazon’s Recently Published lists. That’s all many writers do as promotion. They focus solely on writing short ebooks, publish them on a regular schedule, and let Amazon do the rest.
I’m doing this myself, with one of my pen names. I’m writing a short story a week, in a specific genre. It’s a completely new pen name, and we’ll have to see how it goes. I won’t be doing any other promotions at all, for a couple of reasons: the primary one is curiosity. I want to see what happens if you publish, and do nothing else, other than focus on the discovery tools which Amazon gives you.
I’m also building my short story skills. With luck, this will improve all my writing.
Would this strategy work for you? That depends on what your goals are. I wrote about “writing short” if you want some spare time cash. That’s what some of my students are doing. You need to be enthusiastic, as well as focused, with a clearly defined publishing plan.
How to profit from your writing: online store.