This week we’ve been discussing a 60-minute strategy to writing success. I said that:
We could achieve MUCH more, if we committed to our success and had a few simple strategies in place.
I encourage you to create your own 60-Minute Strategy. Here’s the 60 Minute Strategy in a nutshell: write something to sell in 60 minutes.
You can write anything you like.
Short reports are easy to create, and they sell.
Create and sell short reports from information you already have
I have a Research notebook in Evernote. I’ve been stuffing it with research odds and ends since 2009. I collected this research material when writing for clients. Those clients include: real estate businesses and developers, heavy equipment manufacturers, retailers, pathology labs, and agricultural companies.
My Research notebook is a treasure trove. Companies buy short reports, to give away to clients and shareholders, and on their websites. It’s easy money when you use material you already have to write up a short report of five pages. It won’t take you much longer than an hour. You can sell these short reports all day long.
Don’t stop at short reports.
Reuse the information you collect in ebooks.
Create and sell ebooks from information you already have – for residual income
Selling short reports is all very well. However, residual income is better. When you create an ebook, that ebook can sell on Amazon forever.
The other day I was checking out “dog” ebooks on Amazon for a writing student. I noticed that very short ebooks, which you could easily write in an hour, were selling lots of copies. (When you look at a book’s rankings, it’s very easy to see how many copies an ebook is selling.)
I got in touch with another student right away. She recently sent me five short stories she wrote with a dog as the main character. I sent her the Amazon links and suggested that she sell her stories as individual ebooks at first, then once they’d been selling for a while, sell them as a collection.
What material do you have that you could turn into an ebook in 60 minutes? Remember, that ebook will bring you residual income for years.
We’ve talked your inventory before. NEVER throw out anything you write. It’s all inventory.
Please don’t do what I did when we moved house 25 years ago. I had two large filing cabinets packed with ten years’ worth of novels, short stories, and articles. I told the kids to recycle everything. All that material, GONE. I could have edited and sold those novels today. I’d just graduated from an IBM Selectric typewriter to an Apple IIe too. I could easily have hired someone to type the material onto floppy diskettes. I try not to think about it too much. That way lies madness. 🙂
What to do now
Go through your archives today. Consider what you have. Make notes of things you could turn into ebooks in 60 minutes or less. Then, create a publication schedule, and start publishing.
Remember, you don’t need to create 100 pages for an ebook. Very short ebooks sell. They’re residual income.
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