Copywriting: inspiration from vintage ads

If you’re a copywriter, you need the ability to become inspired on demand. Some copywriters keep “swipe files” (a file of inspirational ads and other copy) for this reason.

Here’s a site you should bookmark, courtesy of Neat resource of vintage ads, the Vintage Ad Browser, for those times you need to get out of your dominating right brain and into your creative left.

I love the Sheaffer’s ad above. I collect pens, so this speaks to me.

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