Do you have a writer’s website? Many writers put off creating a website because it seems too difficult, or perhaps they start to create a site, and they never get it online because the site isn’t “finished”.
A website is essential for a great writing career. It can help you to achieve your writing goals — in fact it’s the one tool which can ensure that your writing career is successful beyond your dreams.
1. Your Site Can Help You to Achieve Your Goals
Your writer’s website is a work in progress. Ideally, you should have both a site and a blog, and you should post to your blog at least once a week.
Whatever your goals are, your site can help you to achieve them.
If you’re a new writer your site will act as your portfolio. Anyone who wants to hire you can look at your site and can assess your skills as a writer. If you’re an experienced writer, your site shows the broad range of your writing experience and skills.
Make sure that you add your interests and activities to your site. You never know when someone will be searching the Web for a writer who’s experienced in writing about NASCAR (to use just one example) and will happen across your site.
2. Think Links, So That People Can Find You
The Web is built on links. The more links to your site, the more people will find your site. In essence search engines like Google turn Web into a giant popularity contest. Each link to your site acts as a gateway to the site.
You can get links to your site in many ways. You can advertise, or market your site (and your writing, of course) in any ways which are easy and fun for you; in the process, you’ll get links.
3. Allow Your Site to Morph and Change As You Do
Your site is never finished. It’s always a work in progress.
As your writing career changes, so will your site. As you take on new challenges as a writer, you can write about those challenge on your website. You can write about your work with clients. You can also write about your publication successes. Since it’s your site, you can write about anything you like.
There is no right way to create your writer’s website. There are no rules. You can put anything on your site you wish. Your site’s aim is to attract the people who can buy your writing — and before too long, it will.
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