Do you enjoy writing articles? If you do, consider article marketing for a long term income boost. Not only can you write articles for others, you can also create passive income streams for yourself, building your freelance writing career in the process.
(Because it’s so important, we devote an entire month to article marketing in Sell Your Writing Online NOW (SYWON).)
Firstly, let’s discuss what article marketing is. Basically it’s writing articles and using them as a form of promotion: advertising. However, although the articles you write are used for advertising, they must not be promotional in style. They should be either informative, or entertaining, or both if possible.
Let’s look at how you can write articles for others, as well as writing them for yourself.
1. Writing Article for Others to Use in Marketing
Millions of websites use article marketing to increase their presence on the Web. The more articles, the better their chances of being found via the search engines. So if you know how to write articles, your fingertips can spill out gold nuggets; you’ll never be short of writing jobs online.
There are many different kinds of articles you may be hired to write. But let’s split them into two main kinds: articles which are aimed primarily at the search engines, and articles written primarily for readers. Note: all articles should be written for readers, with a nod to the search engines. However, in practice, many more articles are written for traffic, than for readers.
2. Developing Your Own Passive Income Streams from Your Articles
As freelance writers’ use of the Web increases, many are realizing that if they can make a good income writing for others, they can make an even better income when they write for themselves. The articles you write for others are gone once they’re sold: you sell all rights with them, because they’re “works done for hire.”
The articles you write for yourself on the other hand are yours forever. They can be used as the basis of sites and blogs, as well as ebooks. Many writers rely on affiliate marketing to increase their article writing income too — there are many, many ways in which you can make a great income from your articles.
So there you have two ways in which you can use article marketing to increase your income — get started today.
Technorati Tags: article marketing, freelance writing, article promotion, marketing articles
Info Product Maestro: Make $500 a Day with Your Information Products
Sell Your Writing Online NOW
Good post Angela,
Article marketing has been around a long time and is still one of the most stable, long term methods of marketing on the Internet. Unlike Pay-Per-Click advertising, which is gone once the campaign is over, articles are there forever and continue their work for years to come.
Expect to see a lot more of it given the current global economic climate as it can be accomplished for little or no money. Internet marketing is on the increase as the economy gets worse because it is simply more cost effective than conventional marketing measures.
My business is in large part focused on article marketing and writing seo articles for clients. We write a great deal for one of the largest articles distributions sites on the Internet. If this autumn is any indication of things to come, I look for 2009 to be a bumper crop of articles to write. Eager marketers are looking for ways to maximize their marketing dollars and article marketing is a sure bet.
Mike
Bluegrass Solutions