Your freelance writers’ inventory: you need stock

by angela.booth on January 11, 2007

in freelance writing for the Web

As freelance writers, we’re both the creators and the salespeople for our writing products.

On my writers’ blog, I wrote in “Writers create inventory, and sell”:

Are you happy with your writing sales?

If you’re not, chances are that you haven’t got a big enough inventory.

Let’s see how this works for other business people. (If you’re a creative, and you’re trying to sell your work, you’re a business person whether you face the fact or not. :-) )

Let’s say you’re a real estate agent. You need listings. Lots of listings. The more listings you have, the more properties you can show a potential customer, and the more likely it is you’ll sell a house.

Here’s an exchange I had with a new writer today:

Writer: I’ve been trying to write for six months. But it’s like everything I write drops into a black hole. I’m ready to give up.

Me: A complete lack of response is a pretty good indication that you’re not giving people what they want. Your first step always has to be to find a market which has a high demand. Currently, that’s the Web. Read my “Writing For The Web” ebook.

I also suggest that during those times you’re not writing under contract, you create an inventory. If you follow my advice and opt for the hungry Web market – and if you have a pulse, you can write for the Web – AND you’ll start creating some Web inventory, as your “samples” portfolio.

What are you writing when you’re not looking for writing work?

Writer: I write some fan fiction.

Me: That’s great! I love writers who just write – your skills develop with every word. However, fan fiction doesn’t pay. If you’re serious about writing for money, you need to focus on writing which does pay.

Choose a hungry market that’s looking for writers, and start building your writing inventory.

And, by the way – subscribe to my Fab Freelance Writing Ezine. There’s a free report, and you get REAL writing advice which will work for you, every week. FFW Ezine is free, too. So it’s a bargain. :-)

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